Cognitive Vitality Is Trainable™
More Clarity. More Connection. More Possibility.
High-Octane Brain™ is a science-based system for building cognitive vitality—proactively, measurably, and in real life. It empowers individuals, communities, and organizations with expert-led programs and tools to train cognitive vitality—so people can experience sharper thinking today and feel confident about their cognitive future.
High-Octane Brain™ invites you to confidently answer a powerful question:
Did I do all I could to help my brain flourish and maximize its future functioning?
HIGH-OCTANE BRAIN FITNESS
Proactive Brain Health
Measurable Momentum
Real-World Cognitive Vitality
High-Octane Brain Fitness™ transforms the science of Alzheimer’s risk reduction and cognitive optimization into structured, real-world activation.
Created by Dr. Braun as an application of her bestselling book High-Octane Brain: 5 Science-Based Steps to Sharpen Your Memory and Reduce Your Risk of Alzheimer’s, the program was developed in response to demand from Dr. Braun’s patients, and from forward-thinking organizations seeking more than education—they wanted expert guidance and measurable implementation.
This is not a passive brain health lecture.
It is structured, expert-created cognitive training paired with the science of motivation and habit change, infused with social engagement and personalized inspiration.
“This program is amazing -
amazing that we can help ourselves to improve memory.”
Jean S.
High-Octane Brain Fitness Participant
Wisconsin
HIGH-OCTANE BRAIN
Board Certified in Clinical Neuropsychology
Brain Health Expert
Dr. Michelle Braun is passionate about empowering individuals to boost brain health and reduce the risk of Alzheimer’s through the use of science-backed, motivational strategies.
Grounded in evidence and designed for immediate application to daily life, it integrates structure, measurable activation, inspiration, and fresh momentum to the way we strengthen our minds and well-being.
Through applied programs, educational initiatives, and strategic partnerships, High-Octane Brain™ transforms the desire for sharper thinking into energized action—so cognitive vitality becomes a catalyst for joy, confidence, connection, and thriving.
HOW WE THINK SHAPES HOW WE LIVE
5 Science-Based Steps to Sharpen Your Memory and Reduce Your Risk of Alzheimer’s
by Dr. Michelle Braun
From a Harvard- and Yale- trained neuropsychologist and a national leader in the field of brain health, a bestselling science-backed program to boost memory and dramatically decrease the risk of Alzheimer’s in five steps. Read the book that inspired the High-Octane Brain Fitness Program.